Below you will find all the articles that have been published on the website. The latest six are shown with an introduction, click on the "read more" link to see the entire piece. Slightly Older items can be accessed by clicking the article name at the bottom of the page.
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Written by Lynda Owen
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Monday, 23 January 2012 10:59 |
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In floristry we tend to mix up the meaning of innovation with invention. Innovation is more than inventing a new style of floral design. Innovation can be a complex or simple idea. It can be doing something in a better way, or something that is slightly different, or something that has never been seen before in either technique or design. It can result from one persons thinking or a team of people, but then to be truly innovative it has to be taken to the consumer and used.
Dictionary definitions of innovation generally refer to functional, technological or scientific processes but of course innovation also applies to floristry and any art form. Innovation is NOT only invention. Often true innovation comes from methodical research and development. Innovation may come from a change in consumer or market behavior. In the floral world sustainability and environmental issues have changed the way florists think and design leading to innovative products.
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Written by Lynda Owen
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Thursday, 25 August 2011 15:53 |
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A Message from Neil Whittaker,
Dear all,
On September 2&3 I’m a contestant of the Europa Cup of Floral Design 2011 in Havirov (Czech Republic). My purpose is to win the Cup!
Next to the regular Cup, there will be a People’s Choice Award. The People’s Choice Award will be given to the most popular designer chosen by visitors of the Dutch Creations website and Facebook page. Dutch Creations sponsors the Europa Cup with flowers and plants. The award is supported by OASIS ® Floral Products/Floralife and the local organization. The voting process is conducted online where people can vote (only once per email address) for their favourite.
Please vote for me, and help me to win the People’s Choice Award!
Voting is easy. Just click on the following link and select my name:
https://docs.google.com/spreadsheet/viewform?hl=en_US&formkey=dE9OaVJDQ1BneV9RbEdxWFhIR3FKZUE6MQ#gid=0
Thanks in advance for your help!
Kind regards,
Neil Whittaker ( United Kingdom Europa Cup Competitior)
PS: you can follow me during the competition on www.dutch-creations.com/europacup2011 or www.facebook.com/dutchcreations (click on Europa Cup 2011)
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Written by Tim Owen
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Wednesday, 16 March 2011 20:53 |
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Pt 1 – Keeping it safe.
Am I boring you yet? Well let me ask you a couple of questions….
Q. Do you use a computer to help you run your business?
Q. Do you rely on a computer to help you run your business?
Q. Do you store information on the computer that would be difficult or take time to reproduce from a paper copy? Do you even have a paper copy?
Q. Would you loose your accounts, orders, payroll or other financial / legal documents if a file got deleted by mistake, or the computer gets stolen or killed by flood?
Stay with me for another couple of questions……These ones will really hit home.
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Written by Lynda Owen
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Sunday, 05 September 2010 13:12 |
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"The fact is everyone is in sales. Whatever area you work in, you do have clients and you do need to sell." Jay Abraham
I am a committed shopper. In fact a shopkeepers dream customer, I make up my mind instantly, there’s no shilly shallying around, in and out as quick as a flash with the purchase under my arm. You would think then that shops would welcome me with open arms, yet there is a department store that I frequent regularly, in particular two fashion departments within the store where they should be falling over themselves to greet me. Not the case in both.
They all know me. I have been buying from them regularly for over ten years, most of the sales assistants have been there for the whole length of time, yet only one sales assistant actually knows my name and greets me with a cheery, "Hello Mrs. Owen, how are you today".
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Written by Lynda Owen
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Sunday, 09 May 2010 15:26 |
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I like Mary Portas, the self styled Queen of Shops who dishes out advice and scathing put-downs in equal measure. She’s a bossy boots, and I can identify with that, she’s not afraid to state the obvious to grotty little shops that should have gone out of business years ago....
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Written by Lynda Owen
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Monday, 25 May 2009 15:35 |
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We generally just think of glue as a medium to stick items together, yet glue makes a great support and can be decorative also. There are many coloured glues on the market now to choose from and experiment with. Make sure you buy a good quality glue gun preferable with differing nozzles for making a variety of patterns. Here’s how to make a simple glue bowl. Take care though as hot glue burns, read the safety instructions first. Step 1 - Heat the glue gun and place on a ceramic tile or similar protective surface. | Step 2 - Dampen the glass bowl keeping it well away from the glue gun and sockets. Step 3 - Turn the bowl upside down and place on tile. | 
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